Colin Kelly – Co Founder, Managing Director
A 16 year career in journalism saw Colin anchor news and current affairs programmes for BBC Radio Scotland, Radio Clyde and Real Radio. He was a technology correspondent for STV and wrote a weekly column for the Paisley Daily Express.
An Edinburgh Napier University journalism graduate, he fulfilled a long-time goal by launching his own business in 2012. Colin Kelly Media Limited grew quickly, winning competitive public sector contracts to deliver media relations and social media training to clients such as Scottish Government, SEPA, Scottish Natural Heritage, British Red Cross and many more.
At the same time, the business continues to work with many new start and SME businesses.
Colin explains, ‘I presented a programme at Real Radio where I interviewed a different leading business figure every week, such as Anita Roddick, founder of the Body Shop, Sir Tom Farmer who launched Kwik Fit, Charan Gill who was behind the Ashoka brand and Ultimo lingerie founder Michelle Mone. I learned so much from these people and the entrepreneurial zeal rubbed off on me. I try to apply that to my own business and get a real buzz from working with other small business owners and new starts. Giving them good advice and the benefit of my experience has a real impact and seeing it pay off feels good.’
With his wife Emma Baker joining the business full-time in 2018, a new name was needed to reflect the company’s growth. Colin and Emma are determined to establish Comsteria as the UK’s most relevant communications training provider and consultancy.
Sport is a big part of Colin’s life – he swam competitively in his youth and re-entered the sport in 2016 as a Masters swimmer with his previous club Ren96, competing regularly around the country.
‘There’s an amazing cross-over between what it takes to succeed in sport and what it takes to make an impact in business’, says Colin. ‘From communicating a clear message, being able to set and achieve goals, team-building, motivation and leadership there’s a huge amount these two areas can learn from each other and I regularly include elements of sports psychology in our communications training.’