Quality written content is a must for your website and we have experience delivering this for clients from a wide variety of sectors. We can write content for your website or social media channels. Get in touch now for a quote.
‘Writing with clarity and personality’
We will balance the needs of audiences with your organisation’s need to put particular points across. When it comes to character and tone, we will ensure you remain professional but take full use of the web’s ability to engage audiences and come across as human and personable. We will deliver a consistent tone throughout the site and will work with you to ensure any existing brand values and guidance are properly adhered to and implemented.
‘Experience you can trust’
Our content creation and copywriting team includes Colin Kelly and Emma Baker, two highly experienced writing for the web specialists. Colin is a former broadcaster and journalist who for the last 7 years has specialised in training organisations in writing for the web, in addition to delivering written content directly for clients including Ayrshire College, Scottish Government, SGN, SEPA and many more.
Emma Baker has been working alongside Colin since 2012. She joined us after a 16 year career in education where she was a secondary school English teacher. Emma also delivers writing for the web workshops to a range of clients and has impeccable writing skills and specialises in persuasive writing techniques. This will be of particular use to you in the event of there being any landing pages or advertising related copy on your website.
‘SEO from the start’
We write with Search Engine Optimisation at the forefront of our thoughts and will work with you in advance to establish search engine friendly keywords. You may already have a strong idea of the keywords you wish your website to rank for, if not we will conduct research to establish what these should be.
‘Your organisation, made human’
In our experience, many organisations fail to make the most of their greatest asset – their people – when it comes to content on their website. Today’s audiences put great emphasis on human qualities and values – they’ve not time for corporate speak or jargon. Our unique approach involves us conducting a site visit to your premises and spending time with you and selected team members so that we truly understand who you are, what you do and what makes you special. Only then will we start to write.
In short, we will deliver more engaging content, unique to you which demonstrates the benefits you bring to your clients, what makes you special and the qualities of your team.
We will always provide you with a full quote before any work begins so you’ll know exactly what the costs are going to be and we’ll be happy to provide examples of written work delivered to clients on request. Contact us now to discuss your content needs.