How can comms teams get results from AI?
You need a culture of experimentation with careful evaluation and clarity around your business objectives.
Start with an audit of all the content creation activities you get involved in. Every aspect of your work – from the Teams call where you discuss a campaign, to writing press releases, making promotional videos and sending out invites to an event right through to post campaign analysis.
The key is to start with what you do and look for areas where AI can help, rather than trying to shoehorn AI into your work.
At Comsteria, we’ve developed half day and full day courses built for comms teams and PR professionals who want hype free and jargon free training to help them integrate AI tools into their work.
Get in touch to find out more.
A system for evaluating AI tools
AI moves quickly. Clients that work with us don’t just want help with the tools that are around right now. They need support to make informed judgements regarding tools that emerge in the months and Read more
