Lessons From Hollywood

Top Hollywood producers and directors are turning their attention from the big screen and embracing the world of mobile video production and distribution.   And their interest spells out an important message to anyone in the world of PR or marketing.  At the production end of things Steven Soderbergh has Read more…

Artificial Intelligence

I spoke about the rise of Artificial Intelligence in our ‘2019 Digital Trends‘ video which you can watch for free by using the promo code ‘trends19‘ at the checkout. One of the points I made was that you will already have experienced Artificial Intelligence, perhaps without realising. It’s all around Read more…

How To Register A Trademark

Every business should be aware of its intellectual property. It can become a very valuable asset and where better to start than, with your own business name. Assuming you’ve chosen a name that falls within the acceptable criteria, then you should be able to trademark it and you don’t necessarily Read more…

Learn to podcast with Comsteria

Our ‘Secrets Of Successful Podcasting’ workshop ran in Manchester yesterday. Big thanks to all the participants who were brilliant, taking part with such enthusiasm and energy and making terrific progress throughout the day. The event was organised by the CIPR North West (Chartered Institute of Public Relations) and hosted at Read more…