It’s exciting to see businesses opening their shutters and welcoming customers onto their premises for the first time in months. But business isn’t back to normal, not by a long shot. In fact, with the relaxing of restrictions and new rules announced daily it’s a confusing and stressful time for Read more…
The lesson from this week’s Client Stories episode is that video storytelling is the most powerful formula for audience engagement. This is true whether your audience are business clients, restaurant customers, or 4 year old kids! Storytelling is popular because it engages us emotionally. We like to think we’re logical Read more…
Do you worry about giving too much of your expertise away for free when you make a marketing video? It’s a common concern especially for service based businesses . But the founder of Big Kids Little Learners, Janine Neil, found the exact opposite to be true. When Janine started sharing Read more…
At Comsteria we believe that all businesses, big or small, can use video to communicate more effectively, build their brand, and ultimately grow. In this video series we’ll share the stories of businesses we’ve helped to get the most out of video. Hopefully the insights and lessons they’ve learned will Read more…
Subscribe to our smartphone video newsletter for access to video tutorials and resources about making video work for your business. Subscribe It is possible to take really high quality photographs for your business on your smartphone and getting staff, customers and clients to pose for you is going to be much Read more…
Subscribe to our smartphone video newsletter for access to video tutorials and resources about making video work for your business. Subscribe With many people’s working day now incorporating digital meetings and webinars, here are a few tips about how to come across professionally and clearly in this new environment. Face the Read more…
Subscribe How many work meetings have you attended in the last week? Was it a good use of your time? Were you engaged? Did you contribute valuable insight that led to change or action? Or did you mentally check out while counting up all the other vital jobs you could Read more…
Subscribe to our video production newsletter for access to video tutorials and resources about making video work for your business. Subscribe LumaFusion is undoubtedly the best mobile video editing app out there. But there’s so much it can do, the learning curve is pretty steep. So if you’re just starting Read more…
Subscribe to our video production newsletter for resources and video tutorials about making video work for your business. Subscribe Problem: 85% of people watch Facebook videos with the volume off. Solution: add captions to your videos On Facebook you have just seconds to persuade someone to stop scrolling long enough Read more…
Do you have a brand video on your homepage? Have you embedded helpful explainer videos throughout your site? Do you have videos on set landing pages specific to current products, services or promotions? If you haven’t, you should. People will stay on your website on average twice as long if Read more…