It’s exciting to see businesses opening their shutters and welcoming customers onto their premises for the first time in months. But business isn’t back to normal, not by a long shot. In fact, with the relaxing of restrictions and new rules announced daily it’s a confusing and stressful time for Read more…
The lesson from this week’s Client Stories episode is that video storytelling is the most powerful formula for audience engagement. This is true whether your audience are business clients, restaurant customers, or 4 year old kids! Storytelling is popular because it engages us emotionally. We like to think we’re logical Read more…
Do you worry about giving too much of your expertise away for free when you make a marketing video? It’s a common concern especially for service based businesses . But the founder of Big Kids Little Learners, Janine Neil, found the exact opposite to be true. When Janine started sharing Read more…