Scotrail’s Biggest Problem

It’s not the old trains, the delays, the WiFi or the political climate. Scotrail’s biggest problem is that no-one feels valued. It starts with the staff. The company has given them the impression that it’s more important that they attend to menial chores around the station than deal face to Read more…

Sharing employee stories

Subscribe to our video production newsletter access to video tutorials and resources about making video work for your business. Building an employee brand Subscribe I’ve written before about how the superhero story structure or Hero’s journey can act as a template for external communications teams to craft strong brand videos. Read more…