Scotrail’s Biggest Problem

It’s not the old trains, the delays, the WiFi or the political climate. Scotrail’s biggest problem is that no-one feels valued. It starts with the staff. The company has given them the impression that it’s more important that they attend to menial chores around the station than deal face to Read more

By Colin Kelly, ago

Advertising: The ultimate 21st century goal

Much has been made recently of Global’s purchase of two leading ‘Out Of Home’ advertising companies, which gives the radio and entertainment giant based at 30 Leicester Square a huge market share of what we used to call ‘billboard’ or ‘poster’ advertising sites. Various commentators are throwing their opinions around Read more

By Colin Kelly, ago

How To Register A Trademark

Every business should be aware of its intellectual property. It can become a very valuable asset and where better to start than, with your own business name. Assuming you’ve chosen a name that falls within the acceptable criteria, then you should be able to trademark it and you don’t necessarily Read more

By Colin Kelly, ago

Outdoor Advertising

Well done to Bauer Media owned Radio Clyde and Radio Forth for this very engaging piece of advertising at Falkirk High railway station. The battle for Falkirk in central Scotland #youchoose pic.twitter.com/49gQ8HW8yK — graham bryce (@grahamdbryce) October 4, 2018 The railway station sits around halfway between the 2 big cities Read more

By Colin Kelly, ago

Find Your Inner Superhero

Why you need video on your website – It is 50 times easier to achieve a page 1 ranking on Google with a video. There are some caveats to that bold statement.  You need to optimise your online video content by being smart with keywords and you should host it Read more

By Emma Baker, ago

Security Doesn’t Have To Be Scary

As a family, we’ve got into camping these last few months. The camping and caravan park we stayed at last weekend had a security officer that patrolled the grounds. Except he wasn’t and he didn’t. Sure, he wore smart trousers and a yellow jacket with ‘SECURITY’ written on the back. Read more

By Colin Kelly, ago