When They’re Out To Get You

Recognise that sometimes, ‘they’ might have a point. Jeremy Kyle and Danny Baker found themselves in the news recently. Baker for an idiotic Tweet, interpreted by many as racist, and Kyle paid the price because of a perceived lack of duty of care from the makers of the programme he Read more

By Colin Kelly, ago

1 Day Video and Podcasting Workshop

This could be the most valuable day of the year for your business. In the morning, Comsteria’s Emma Baker leads a practical, hands-on Smart-Phone Video production course, giving you everything you need to make compelling, engaging videos for your business that get the results you want. After lunch, Comsteria’s Colin Read more

By Colin Kelly, ago

When Customer Feedback Goes Wrong

Here’s a true story. I booked a hotel room for a night. All they had available was a single room, non refundable. The following day, things change and I’m no longer able to make my that trip. So I phone the hotel, 2 weeks before the night I’d booked, and Read more

By Colin Kelly, ago

Comsteria’s Mission

Comsteria is here to help every organisation communicate more effectively. To do that on the scale we are determined to, we need help. Maybe YOUR help. As a fast growing business we are interested in adding to our contacts book of freelancers and associates. If you have skills and experience Read more

By Colin Kelly, ago

Artificial Intelligence

I spoke about the rise of Artificial Intelligence in our ‘2019 Digital Trends‘ video which you can watch for free by using the promo code ‘trends19‘ at the checkout. One of the points I made was that you will already have experienced Artificial Intelligence, perhaps without realising. It’s all around Read more

By Colin Kelly, ago
Editing a podcast. Waveform in Adobe Audition.

Equipment You Need For Podcasting

In our full day ‘Introduction To Podcasting’ workshop you’ll have the opportunity to try out a variety of equipment designed for various budgets and receive some personal advice on what’s right for your needs. Here’s a quick look at some of the things to consider. Laptop Yes, you could podcast Read more

By Colin Kelly, ago

How Much Does Media Training Cost?

How much does media training cost? Well, the answer would have been staring you in the face if like me you read the ‘i’ newspaper this morning. A story, quoting a response to a Freedom Of Information Request, says that Scottish Government Finance Minister Derek Mackay underwent a course of Read more

By Colin Kelly, ago

Scotrail’s Biggest Problem

It’s not the old trains, the delays, the WiFi or the political climate. Scotrail’s biggest problem is that no-one feels valued. It starts with the staff. The company has given them the impression that it’s more important that they attend to menial chores around the station than deal face to Read more

By Colin Kelly, ago

Advertising: The ultimate 21st century goal

Much has been made recently of Global’s purchase of two leading ‘Out Of Home’ advertising companies, which gives the radio and entertainment giant based at 30 Leicester Square a huge market share of what we used to call ‘billboard’ or ‘poster’ advertising sites. Various commentators are throwing their opinions around Read more

By Colin Kelly, ago

How To Register A Trademark

Every business should be aware of its intellectual property. It can become a very valuable asset and where better to start than, with your own business name. Assuming you’ve chosen a name that falls within the acceptable criteria, then you should be able to trademark it and you don’t necessarily Read more

By Colin Kelly, ago