Clients often highlight outstanding value for money as one reason they choose Comsteria for their media training courses. But we also enjoy lots of praise and recommendation for our commitment to respecting our clients’ time. A senior manager doesn’t necessarily need to be present for an entire full day’s course, Read more…
We’re asked this a lot and as a media training and crisis communications consultancy growing our business throughout the UK and internationally from our base near Glasgow in the West of Scotland, there are certainly benefits to us if we don’t need to travel to see clients face to face. Read more…
Here’s our media trainer Colin Kelly with some quick advice you can implement next time you’re speaking to newspapers, radio or television. Some of this will also work if you’re not dealing with the media, but speaking to your own colleagues or clients perhaps via your own social media channels.
At Comsteria, we deliver media training to build you up, not trip you up. Somewhere along the line, it seems media training, and perhaps presentation skills training as well, have acquired this reputation as being a rather painful experience. We know some of our competitors favour an old fashioned approach Read more…
Tim Davie, BBC Director General and Team GB equestrian star Charlotte Dujardin have both issued apologies this week. Both lack specific reference of the issue they’re apologising for. As a result, they’re continuing to receive criticism and risk the issue growing and causing them more damage over the long term. Read more…
In our media training courses I encourage clients to spend more time consuming media critically. Listen to radio news, watch bulletins on TV and try to spend some time with a different newspaper each week. Developing a better understanding of what the mainstream media actually does is key to improving Read more…
We love a good TLA (three letter acronym!) in corporate communications. We’re driven to make things catchy, memorable and concise. But we know we need to be careful not to overdo it. A page full of acronyms and abbreviations can turn off even the most engaged audience, open us up Read more…
We hope it’s not something that happens frequently, but there may well be occasions where you, or your organisation has to stand up and say ‘sorry’. At Comsteria, we’d always recommend putting a name and a face to the apology – a real human, fronting up in a video – Read more…
Get it right, and you’re laughing. Recently, Comsteria has been working with some clients on what could be termed ‘crisis management’ issues. Often, this involves keeping an organisation, or a particular issue OUT of the media. This requires extremely careful handling in order to remain open and transparent with staff, Read more…
In short, don’t book your friends. There’s huge value in bringing in an outsider’s perspective when you’re choosing a media training provider for your organisation. Here’s Comsteria’s media trainer and crisis communications specialist Colin Kelly to explain more.